BBC controller says: 3D is dead

Mark Harrison, controller for BBC North, has said he believes “3D TV is dead.”

sonyfifa3d_450-300x225Writing in a column for Broadcast, Harrison took a look at the latest technology and trends emerging from CES 2013 and was interested to note that 3D had taken a back seat this year.

“Last year, some still insisted you couldn’t operate in the future without a pair of 3D glasses, but now the specs are being reserved for gaming and movies at the cinema” wrote Harrison.

In its place, Harrison suggested that 4K/Ultra HD is the technology that will come to dominate both in terms of consumer buy-in and in the investment needed by content makers.

“We are years away from being able to make and transmit in 4K, yet it matters far more than 3D ever did: it enables manufacturers to focus on making bigger, better, normal TVs,” he writes. “That means that while budgets get tighter, the need to make high-quality digital output that can hold its own on a screen next to on demand 4K movies will ensure production remains ambitious.”

  • Read our own feature on why Ultra HD is the future, but not quite ready just yet


About author
Stuart Houghton has been writing about technology for over a decade and messing about with it since he was old enough to press buttons. Stu is the former UK Editor of and specialises in tech writing for several UK publications. He is also part of the IT team for a major UK charity.

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